As a small business owner, I get it. Every dollar we spend has to be calculated. We don’t have a lot of cash to spend so we learn to be as frugal and self-reliant as possible. With that said, I have learned that there is a big difference between being cheap and frugal, a difference that leads to success or failure in any size business.
Mark Zarr is a Professor of Business & Marketing, a Graphic and Website Designer, a Serial Entrepreneur, and a Writer with an odd automatic reflex to question everything he has even been taught, just in case it might be wrong, overcomplicated, or just plain stupid.
His Mission: obliterate any status quo that crosses his path.
His Objective: change the way we think about everything.
His Goal: prove that successful navigation through life and business is a whole lot simpler than we make it out to be.